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PERSONALIZATION AI
A customer insights company
The company used Abacus.AI to generate personalized recommendations to its customers and increase revenue
Problem
The Company wanted to generate recommendations tailored to its customers
Solution
The Company used Abacus.AI personalized recommendations model
Results
Increased revenue by ~20% based on an A/B test
Increased revenue by 20%
Handles millions of requests/day
Under 20ms latency
PREDICTIVE MODELING
Personal Styling B2C Company
The company used Abacus.AI to increase customer satisfaction and revenue by using predictive modeling
Problem
The company wanted to reduce costs and increase revenue by sending clothing that was more likely to be kept by their >100k subscribers
Solution
Used Predictive Modeling solution to build a custom classification model to predict the likelihood of an item being kept
Results
The percentage of items kept by customers increased
Percentage of items kept increased by 30%
Revenue increased by 18%
Shipping cost decreased by 8%
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